Institute: How did your career in photography begin?
Sarah: I knew I wanted to be a photographer early on when I was at school in my art lessons. I found that I enjoyed taking photos of what I was going to paint, rather than the painting itself. I was always creative from the word go and knew that I wanted a creative career. | then went on to study it at University, graduating with a First! I was also working with Misguided through university which taught me so much. I’m 21, so I feel like I’m still at the beginning right now.
Institute: Who did you aspire to growing up?
Sarah: Mert & Marcus were my absolute favourites when growing up, they slay in every way.
Institute: What are you currently working on?
Sarah: I’m working on a jewellery campaign I’ve just shot.
Institute: How was 2015 for you?
Sarah: 2015 was the year I started to fend for myself as a freelance photographer. I graduated, moved to London and signed up my very own business, it’s all been quite daunting, but I decided I just had to take the bull by the horns!
Institute: Do you have an all time favourite image?
Sarah: Yes, its from a shoot with Mert & Marcus they did with Kate Moss for Vogue Paris, I’m in love with the colour scheme styling and lighting, its divine!
Institute: What is your creative process?
Sarah: Inspiration is the first part. I think its really important to keep on trend, so I read lots of magazines when I can, and this sparks ideas. Pinterest is also a must for me. I find inspiration wherever whenever really, I’ve done fashion week a couple of times which really helps to spot new trends.
Next I start to plan my shoots, this normally involves sifting through modelling agencies to find the right girl for the look, then getting the right styling, and beauty ideas. I like to make sure my team are on the same page as me, so send the mood-board to everyone, and have it pinned up on the day. I have my own studio in my flat, so I find this speeds up my creative process, as it cuts out having to travel everywhere with my equipment. Next is the retouching stage, this is my absolute favourite part, and takes up about 75% of the whole process! Then REPEAT.
Institute: What has been your proudest moment to date?
Sarah: My proudest moment to date would have to be getting published for Teen Vogue, it was totally unexpected too!
Institute: What career path would you of taken if not photography?
Sarah: I’m really interested in fashion so probably something to do with that, although I love working with computers so possibly retouching!
Institute: What do you think of taking photos with your phone?
Sarah: I think go for it, phone cameras are amazing these days, and as long as its creative does it really matter what you take an image on, I love snapchat, how its really raw, I mean lets face it, a lot of people on instagram airbrush their selfies until they look like their made from wax, keep it real!
Institute: What does 2016 hold for you?
Sarah: Shoots Shoots Shoots. This industry is so unpredictable so I’m intrigued to see what it will bring too.
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